{"id":32303,"date":"2025-02-18T11:34:44","date_gmt":"2025-02-18T11:34:44","guid":{"rendered":"https:\/\/triniti.eu\/?post_type=insights&p=32303"},"modified":"2026-04-15T13:39:52","modified_gmt":"2026-04-15T13:39:52","slug":"verslo-pusryciai-sveikatos-prieziuros-ir-grozio-paslaugu-reklamos-taisykles-kaip-neperzengti-ribu","status":"publish","type":"insights","link":"https:\/\/triniti.1kdigital.com\/lt\/insights\/verslo-pusryciai-sveikatos-prieziuros-ir-grozio-paslaugu-reklamos-taisykles-kaip-neperzengti-ribu\/","title":{"rendered":"Verslo pusry\u010diai \u201eSveikatos prie\u017ei\u016bros ir gro\u017eio paslaug\u0173 reklamos taisykl\u0117s: kaip neper\u017eengti rib\u0173?\u201c"},"content":{"rendered":"\n\"\"<\/picture>\r\n\r\nPra\u0117jusiais metais netr\u016bko rink\u0105 sudrebinusi\u0173 grie\u017et\u0173 baud\u0173 u\u017e netinkam\u0105 sveikatos prie\u017ei\u016bros paslaug\u0173 reklam\u0105. Naujausi Valstybin\u0117s vartotoj\u0173 teisi\u0173 apsaugos tarnybos ir kit\u0173 institucij\u0173 sprendimai rodo, kad reguliavimas tampa vis grie\u017etesnis, o net ma\u017eiausios klaidos komunikacijoje gali kainuoti brangiai.\r\n\r\nSveikatos prie\u017ei\u016bros ir gro\u017eio sektoriaus atstovai susiduria su daugybe klausim\u0173:\r\n\ud83d\udd39<\/strong>\u00a0<\/strong>K\u0105 galima ir ko negalima reklamuoti?<\/strong>\r\n<\/strong>\ud83d\udd39<\/strong>\u00a0<\/strong>Kaip teisingai formuluoti paslaug\u0173 apra\u0161ymus ir klient\u0173 atsiliepimus?<\/strong>\r\n<\/strong>\ud83d\udd39<\/strong>\u00a0<\/strong>Kur baigiasi reklama ir prasideda klaidinanti informacija?<\/strong>\r\n<\/strong>\ud83d\udd39<\/strong>\u00a0<\/strong>Kokios naujausios teisin\u0117s gair\u0117s klinikoms, gro\u017eio salonams ir marketingo agent\u016broms?<\/strong>\r\n\r\nRenginys suburs sveikatos prie\u017ei\u016bros ir gro\u017eio industrijos profesionalus \u2013 klinik\u0173, medicinos ir odontologijos centr\u0173, gro\u017eio salon\u0173, SPA bei rinkodaros ekspertus, atsakingus u\u017e komunikacij\u0105 ir prek\u0117s \u017eenklo matomum\u0105. Taip pat kvie\u010diami nuomon\u0117s formuotojai ir juos atstovaujan\u010dios agent\u016bros, siekian\u010dios efektyviau bendradarbiauti su \u0161io sektoriaus preki\u0173 \u017eenklais.\r\n\r\nAdvokat\u0173 kontoros \u201eTriniti Jurex\u201d ekspertai \u2013 partner\u0117 Aurelija Rutkauskait\u0117 ir vyresnioji teisinink\u0117 Greta Obadauskait\u0117 – \u00a0aptars teisinius reklamos aspektus, dalinsis praktiniais pavyzd\u017eiais ir patarimais, kaip i\u0161vengti klaid\u0173 bei u\u017etikrinti atitikt\u012f teis\u0117s aktams.\r\n\r\n\ud83d\udcc5\u00a0Data:<\/strong>\u00a0Kovo 13 d.\r\n\ud83d\udccd\u00a0Vieta:<\/strong> Radisson Collection Astorija Hotel, Vilnius<\/span><\/a>\r\n\u2615\u00a0Formatas:<\/strong>\u00a0Verslo pusry\u010diai su diskusija\r\n\r\nViet\u0173 skai\u010dius ribotas, paskub\u0117kite registruotis – registracija<\/a>.\n","protected":false},"featured_media":32503,"template":"","person_countries":[248],"people_industries":[],"experience_practice_area":[267],"insight_category":[439],"class_list":["post-32303","insights","type-insights","status-publish","has-post-thumbnail","hentry","person_countries-lietuva","experience_practice_area-it-duomenu-apsauga-ir-privatumas","insight_category-renginiai"],"acf":[],"yoast_head":"\nVerslo pusry\u010diai \u201eSveikatos prie\u017ei\u016bros ir gro\u017eio paslaug\u0173 reklamos taisykl\u0117s: kaip neper\u017eengti rib\u0173?\u201c - TRINITI - Pan-Baltic Law Firm<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"lt_LT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Verslo pusry\u010diai \u201eSveikatos prie\u017ei\u016bros ir gro\u017eio paslaug\u0173 reklamos taisykl\u0117s: kaip neper\u017eengti rib\u0173?\u201c - TRINITI - Pan-Baltic Law Firm\" \/>\n<meta property=\"og:description\" content=\"Pra\u0117jusiais metais netr\u016bko rink\u0105 sudrebinusi\u0173 grie\u017et\u0173 baud\u0173 u\u017e netinkam\u0105 sveikatos prie\u017ei\u016bros paslaug\u0173 reklam\u0105. 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